MICHELIN returns to bicycle road racing in association with the French team Cofidis, Solutions Crédits
MICHELIN and Cofidis, Solutions Crédits have signed a two-year technical partnership agreement that will run from 2018. The deal marks the French tire firm’s return to topflight bicycle road racing after an absence of several years. The Cédric Vasseur-run outfit will be supplied with MICHELIN tires and innertubes, while MICHELIN will use the programme to develop innovations that will ultimately benefit its bicycle road tires.
Cofidis, Solutions Crédits’ has kicked of its 22nd campaign by reinforcing its strengths and upgrading its technical side with new MICHELIN-equipped bicycles.
Cofidis, Solutions Crédits is one of the 22 teams that have been invited to take part in July’s Tour de France and, along with its new technical partner MICHELIN, has high hopes not only for the 105th running of the French classic but also for such top international fixtures.
The Lille-based squad’s bicycles will compete on MICHELIN Power tires.
The new MICHELIN Power range is the fruit of MICHELIN’s bicycle tire expertise and packs many of the latest technological breakthroughs that have been developed by the group, with experts at the French firm’s Technology Centre focusing on three areas that are key to success in professional bicycle road racing, namely:
- Low rolling resistance,
- Resistance to perforation.
The partnership will permit MICHELIN and Cofidis, Solutions Crédits to work on co-development projects within the framework of the highly exacting world of bicycle road racing. MICHELIN will notably benefit from the skills of the team’s riders to test its tires across a broad spectrum of conditions, while the firm’s engineers will be able to work in close collaboration with staff at Cofidis, Solutions Crédits to provide the team with advanced solutions.
Using bicycle racing in this way as a full-scale laboratory in association with a partner that is capable of fighting at the very top will help MICHELIN to accelerate the introduction of new high-performance tires. To be able to put our innovations through their paces in such exacting conditions while benefiting from the experience of these outstanding athletes is a considerable asset for the MICHELIN Group’s bicycle tire division.
We are delighted with this partnership. MICHELIN is much more than a tire supplier to Cofidis, Solutions Crédits. It is also a partner with a long history of innovation and bicycle racing experience. Thanks to its knowhow, our riders will benefit from the finest tires for all types of conditions. Together, I am sure that we will succeed in shining on the world stage.
Cofidis Solutions Crédits – 2018 calendar (main events):
- March 4-11: Paris-Nice
- March 17: Milan-San Remo
- March 19-25: Volta a Catalunya
- April 18: La Flèche Wallonne
- April 22: Liège-Bastogne-Liège
- April 8: Paris-Roubaix
- May 8-13: 4 Jours de Dunkerque
- May 23-27: Tour de Belgique
- June 3-10: Criterium du Dauphiné Libéré
- July 7-29: Tour de France
- August 25-September 16: Vuelta a España