The new products presented at EICMA last November are a perfect illustration of this.
In 2019, the Michelin group devoted €687 million to research and development and this commitment has resulted in the MICHELIN Power range of motor cycle tyres, all of which are dedicated to enhancing the sensations, performance and pleasure of riding.


By simultaneously launching four new tyre product ranges this year, Michelin is renewing its entire sport offering with MICHELIN Power which is designed to satisfy the most demanding motor cyclists in search of sportiness. These new products range from road use to 100% track: MICHELIN Power 5, MICHELIN Power GP, MICHELIN Power Cup², MICHELIN Power Slick².

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