Its first outing will consequently be the 24 Heures Moto at Le Mans, France, at the end of August. Michelin plans to use its involvement in the FIM EWC to reaffirm its role as a leading player in motorcycle endurance racing which permits open competition between tyre brands. Michelin will notably work with the reigning champions in the championship’s two categories, namely Webike SRC Kawasaki France Trickstar (EWC champions) and Moto Ain (Superstock).
Michelin will be able to count on its considerable experience of the FIM Endurance World Championship in which the French tyre firm has previously run its own team (Michelin Power Research Team), while in 2014 it helped GMT94 to secure the world title.
Michelin’s decision to return to the FIM EWC is based on the growth the championship has enjoyed in recent years, driven by the active work of Eurosport Events and the FIM (Fédération Internationale de la Moto). A further decisive factor was the cap on the number of tyres that can be run at each race. This change to the FIM’s regulations has provided the series with a new role and made it an even more valuable high-tech lab in Michelin’s eyes.