Enhancing the mobility of people and goods requires an uncompromising attitude in terms of safety and quality of every product and service. This is an integral part of our Purpose: “Our priority and firm commitment is to offer our Customers uncompromising quality.”

Make Michelin ever more customer-centric

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The Customer is at the beginning and the end of everything we undertake.

It is everyone’s responsibility to make Michelin ever more customer-centric by finding the right balance between People, Profit and Planet.

We aim to Guarantee our Promises to Customers at every step of their journey, in order to deliver to them the best possible Customer Experience.  We want to be the privileged partner of our Customers and the preferred brand of our Consumers.

Michelin Quality objectives

Our Quality Policy provides a framework for setting Quality objectives.
It is expressed by means of:

  • A Customer-centric organization focused on identifying and meeting their needs,
  • A process of empowering Michelin teams at all levels,
  • Our Guarantee of Promises to Customers Approach and our Quality Management System, designed to guarantee the quality of products and services, the satisfaction of our Customers and the continuous improvement of our operating methods.
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Our pledge to satisfy our Customers’ expectations and those of our stakeholders is expressed in our Quality statement, which is a communication on the Michelin Quality Policy  addressed to our employees, our Customers and our suppliers as well as all other stakeholders.

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