To meet its ambitions, the Michelin Group is activating six drivers

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Customer Centricity

Focus every decision and every action on delivering a customer experience resonant with the quality of MICHELIN products and the MICHELIN brand promise.

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I Am Michelin

Enable every employee to feel that they are playing an active role in the company’s growth and transformation. Expand training and foster diversity.

Agile Michelin

Simplify the way we work to become more agile, more competitive and more focused on operational excellence. Realign our operating procedures in ways that support the growth of the new businesses.

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Innovation Acceleration

Broaden the scope of application for our innovations. Leverage open ecosystems to accelerate the innovation cycle.

 

A Data-Driven Company

Capture all the value in our data to guide our decisions, optimize our operations, and deliver better solutions to our customers and partners.

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All in Action for the Environment

Achieve carbon neutrality and make our tires entirely from sustainable materials by 2050.

Protect biodiversity.

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