MICHELIN Pilot Sport4 S: behind the tire
Tire production occurs on an industrial scale. However, it still has a very strong human if not hand-crafted dimension which justifies Michelin’s name for it: manufacture (literally "made by hand”).
Choosing materials for example, preparing the wires, which make up the tire’s structure, assembling the molds and even checking the finished product, every day our employees express themselves as artisans of their craft. Meticulous in their craft, shaped by experience and continuously improving, for over a hundred years these people have helped us created unique tires, like today’s MICHELIN Pilot Sport 4 S.
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